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Ordered to build a house 'to' revitalize the stock. 'February 1 this year, SOHO China also released O2O platform --SOHO3Q office in Beijing and Shanghai, with a view to explore the Internet age.' I'm through SOHO3Q be 're-start' this can be seen as SOHO China real estate industry in transition from the traditional to a new economy. 'In 2012, Pan Shiyi thoughtful opened SOHO China from the' development - sales 'to' development - self-sustaining 'strategic restructuring to test the water O2O, SOHO is following.' Another major shift in the sale of sublease 'after . Pan Shiyi said that the current downward pressure on the real estate industry a lot, almost all the housing prices are thinking about such a big industry in the end should be how to go. 'Real estate is a traditional industry, inefficient, slow reaction, the house vacancy rate, social resources It has not been effectively utilized. Therefore, we urgently need to embrace the Internet depth, so that the real estate and the Internet effectively combine. SOHO in the past 20 years, has been a traditional real estate developers to build office buildings for sale, and then build office buildings for rent. The rapid development of mobile Internet, the birth of a new office needs. 'Pan Shiyi said in flexible working age, the tenant may not need to rent a large area does not need to be like the original, will rent a three to five years. They may just need to rent a room, or even just rent a desk, may rent one week may also rent for three months. 'the Internet can make per square meter house in the area and most customers combine a short time, thereby providing fashion for entrepreneurs, flexible and convenient to share office space. 'He described to reporters this way some scenes in SOHO3Q, you can not see the traditional' cubicle ', white-collar workers who shared a long table, people can walk around, communicate, and equality collision thought. Reporters located Shanghai SOHO Square revival SOHO3Q see that the tenant platform accepts online seat selection, reservations, orders, payments, etc. in addition, SOHO3Q also offers free WiFi, copying, printing, conference room, coffee service, tenants only need to take your phone and computers to work. Pan Shiyi said, 'At present, Beijing and Shanghai SOHO3Q almost full occupancy, I want to come to line up, which is sufficient to see the mobile office